Why FROZEN Is The New FRESH
Frozen meat is actually FAR fresher and safer than meat that has never been frozen!
Meat that is merely refrigerated loses nutrients quickly and is a sponge for contaminants. Freezing meats at peak freshness ensures they lose virtually none of their nutritional value right up to the moment you’re ready to eat.
Grocery shoppers never really know where that ‘fresh’ meat has been, who has handled it, at what temperature, and how long it’s been since harvest.